Abstract
Location-Based Services(LBS) are information services which are available through mobile devices inside a mobile network and can take advantage of the location of the mobile device. With the majority of the world population living in urban areas and using complex transportation systems, they can be used to assist people to use the public transportation systems more effectively and efficiently. This research aims to contribute to the improvement of LBS through the use of a new kind of a schematic map, called spider map that brings together geographic information in particular in its central location, or hub, with a schematic information of the overall transport network originating in the hub, including for instance relevant stops and their locations. These maps present an innovative layout that includes context information relevant for the users. They can be used to increase LBS user satisfaction and therefore increase the intention to use Public Transportation Services.